Colorado State University began establishing its brand more than a decade ago.
While this effort has been successful in raising awareness, the University is ready to embrace a bolder, more differentiated identity, raising expectations, and claiming its due in the public eye.
The 2011 Communicators Toolbox is designed to help you align your communications efforts with this CSU brand refresh.
Whether you are developing a communiqué, proposal, or brochure; planning an event or presentation; or creating policies or programs, this manual should guide the production of communications and outcomes that fully represent CSU’s personality and ideals.